I think that women get a software upgrade in their forties. Suddenly our willingness to compromise on how we live life evaporates. We get this new confidence, and a wonderful surge of creative energy. 

Having climbed the corporate ladder in luxury beauty whilst raising a young family tested me intensely. And then two people that meant the world to me died way too young, from causes that could have been prevented with the right lifestyle. I was surrounded by beauty, I had to look the part, yet inside I felt broken. 

The truth is, you can't outrun yourself. This moment in time, this arrival at crossroads and the intense realisation that I was in charge of my own destiny inspired me to create Manifesto. 

We are not just a range of supplements. We are a whole community of women that support and uplift each other as we move through life. We are a representation of no longer wanting to compromise on any aspect of our lives. How we look after ourselves in our 40s and 50s will deeply affect how we experience the aging process so we are totally locked in, we just don't want to suffer doing it. For want of a better word, we want to look after ourselves but also be joy-maxxing, because hey, life is way too short.

I created Manifesto to help you define yours. 

Go forth and conquer.

Anna Marcovici
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Planet Before Profit

Did you know that 18 million tonnes of annual waste is generated globally by the supplement industry, driven by the fact that 76% of packaging is made of single use plastic?

Well I didn't want to be part of the problem. This is why our supplements come in a beautiful, reusable, refillable and infinitely recyclable tin. Inside, we wrap a month’s supply of gummies in a home-compostable sachet made from bio-degradable corn starch film. Our refills are also industrially biodegradable.  Small changes, big wins. 

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